Steps
ASK
Discovery Workshops
Messaging Workshops
Research
Building the Business Case
Creative Briefs
Marketing Matrix and
service level alignment
Collateral Collation
Identifying Spokespeople
Spokespeople and
Messaging Alignment
ANALYSE
Stakeholder Mapping
Messaging Distillation
Bespoke Strategy
Creation
Tactical Implementation
Creative frameworks for
videos
Websites: Front-end Design & Back-end Development
Peer Analysis/
Benchmarking Analysis
Editorial Calendars
Social Media Calendar
ANSWER
Website Creation
Inbound Marketing
Newsletters
Social Media Outreach
Stakeholder Engagement
Media Relations –
Dissemination
Branding and Design
Content Creation
Blogs/Vlogs
Video Creation
ADAPT
Tracking and Monitoring
Coverage Reporting
Coverage Analytics
Website Analytics
Inbound Marketing -
Monitoring and Tracking
Social Media Engagement
and Feedback
Strategy Refinement
Content Strategy
Refinement
Let's Talk
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