Steps
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ASK
Discovery Workshops
Messaging Workshops
Research
Building the Business Case
Creative Briefs
Marketing Matrix and
service level alignment
Collateral Collation
Identifying Spokespeople
Spokespeople and
Messaging Alignment
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ANALYSE
Stakeholder Mapping
Messaging Distillation
Bespoke Strategy
Creation
Tactical Implementation
Creative frameworks for
videos
Websites: Front-end Design & Back-end Development
Peer Analysis/
Benchmarking Analysis
Editorial Calendars
Social Media Calendar
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ANSWER
Website Creation
Inbound Marketing
Newsletters
Social Media Outreach
Stakeholder Engagement
Media Relations –
Dissemination
Branding and Design
Content Creation
Blogs/Vlogs
Video Creation
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ADAPT
Tracking and Monitoring
Coverage Reporting
Coverage Analytics
Website Analytics
Inbound Marketing -
Monitoring and Tracking
Social Media Engagement
and Feedback
Strategy Refinement
Content Strategy
Refinement
Let's Talk
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