"Press Release"
7 results found
Blog
Death of the PR
The press release is the original disruptor, but all good things must come to an end. Is the medium still relevant today? Has it morphed? Or did it completely flatline?
Blog
2019: It’s a Wrap!
Overall, 2019 has been a win-win for us. We are very grateful for everything that came our way, and to all those who helped us win.
Case-study
Strategic communications
Saba created a comprehensive, omnichannel communication strategy to deliver STC’s customer-centric message and values to internal and external stakeholders.
Blog
Barbie Marketing Success: What You Can Learn From Their Strategy
It’s a Barbie World and we’re just living in it Since the first piece of Barbie marketing dropped in December 2022, the world has been painted with a pink brush & an anticipation for July 21st (or August 10th for us in the UAE!). Whether or not you’re interested in seeing the movie, you’ve definitely […]
Blog
The 2.8-billion opportunity
No, not dollars – we’re talking about the number of active social media users worldwide.
Blog
Trend Spotting: What’s Hot in Content Marketing in 2017
Don’t miss out on the bandwagon. Take a look at what’s new out there and see if the new vogues have a future role for your brand.